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Creating compelling online content starts and ends with the reader, not the writer.

Who are your readers, what are their needs, how can you help?

You need more than web-writing techniques and usability guidelines to communicate effectively online - you need a new mindset.

Former print journalist Yvette Nielsen has helped thousands of people "get the Net" through her columns, newsletter, articles, radio segments and workshops from Sydney to Seoul, London to LA, since 1996.

Be inspired, motivated, entertained and transformed with a public or in-house workshop or seminar with Australia's original and most passionate content training specialist - or your money back.

Yvette can facilitate workshops for -

* pre-development requirements gathering (brainstorming information architecture and content workshops, strategies, card-sorting and focus groups)

* content management (web writing, editing and publishing)

* e-newsletter creation and management

* authentic communication

Yvette will help your team overcome entrenched corporate culture, IT vs Communication tug-o-wars, management ignorance, marketese, academia, jargon and government-speak.

Your site or newsletter will pay its way only when you swap from cold or hype-ridden robotspeak to human, engaging, reader-centric communication.

You'll save -

time - searching for the answers online
frustration - trying to learn by trial and error
money - outsourcing to consultants, lost sales, low ROI
your reputation - a poor site or newsletter risks your credibility

See who has already benefited from Yvette's training, find out about her other services, choose a workshop from the left to learn more or email yvette@brizcomm.com.au for a quote or booking.

* IMPORTANT - Workshop copyright warning

Workshop City Date Cost  

Bobby Approved (v 3.2) Unusual Corporate Gifts other than a Gift Basket

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Email yvette@brizcomm.com.au - ABN 74 080 981 095 - Advertise

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