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Challenges for new technology


Vol. 2, No. 37, 10/10/2001

Discover new sites and the secrets to web success

Vol. 2, No. 37 October 10, 2001


In This Issue:

1. Web content tip
2. Wooing the search engines
3. Columns
4. The Y Files (Q&A)
5. Surf Club - web site reviews
6. Reader's choice
7. Weekly chuckle

Brisbane content training
Web Content Workshop
Monday-Tuesday, October 22-23
For details, see www.brizcomm.com.au/workshops

From the editor - challenges for new technology

Have modem, will travel. That's been my motto since discovering the wonders of the Net nearly six years ago.

The only catch is the Net's umbilical cord to that nemesis of the independent home worker - the personal computer.

If humans have invented a more frustrating machine (other than the lawnmower), I don't want to see it.

Last Tuesday my expensive, 18-month-old Pentium III decided to take sick leave. I transported the beast to Brisbane where the experts eventually declared its motherboard defunct and that a stick of RAM (memory) had melted.

Why? A power surge, dust or, heavens forbid, a faulty component.

The wretched machine is still in "hospital" having a transplant after waiting days for a new motherboard to be sent up from Sydney (apparently the 18-month-old boards are no longer made so they're in short supply).

In the meantime, I'm tapping away on my laptop which has copies of all my files - except email. You don't realise how much you need your address book, inbox and other folders until they're not there.

Geez, the wonders of modern technology.

What's the point of developing ever-more-powerful computers if they can't stand up to everyday use and become obsolete within a couple of years?

Computer software needs to dumb down and hardware needs to wise up if we want to entice more people online.

It's just too hard.

- Yvette

PS I've cancelled tomorrow's E-newsletter Workshop in Brisbane due to lack of numbers. Sign of the times, I fear. If you wish to book for the Web Content Workshop, please do so now or the same fate may befall that event.


Web content tip

Hire an editor

"It will be a long, long time before technology can even approach making the quality editorial decisions that professional editors can. The web is an oozing graveyard of web sites who felt that they could throw technology at the content problem."

Irish content guru Gerry McGovern doesn't pussyfoot around an issue, particularly online editing -



Wooing the search engines

What's the point in having search engine-friendly content if it's not user-friendly?

Learn how to please the robots and your readers -




During World War II, when stockings were unobtainable, some women resorted to painting lines on their legs to suggest stocking seams. A visit to the podiatrist sparks a stroll down memory lane for Pollyanna.



The Y Files

Yay, we finally have a question - but it's on my other computer (grrr) so will have to wait till next week. In the meantime, send me your content-related question and I'll post you a new book in return - email yvette@brizcomm.com.au


Surf Club

Soccer Coaching.net
Whether parent or professional coach, this Norwegian site will help you brush up on the basics of soccer. Read articles, print out exercises, chat with other coaches and fans, find a job, sign up for a free newsletter, follow the links to more sites or download free software (eg stats programs, competition managers and league trackers).
In net shell: Kick back.

Access more than 500,000 health and medical-related web pages easily with the help of the intelligent health search engine Mediwarp. Use the search field or choose from the bumper directory of pre-selected sites in about 30 categories including aging, fitness, senses, child health, weight loss and substance abuse. Narrow your search with Mediwarp's free tips or by sub-categories such as articles, personal pages, support groups, clinics and services, or product marketing.
In a net shell: Healthy helper.

While few people will forget the horrific events in the US on September 11, 2001, a project is under way to preserve web sites, pages and links related to the terrorist attacks. The Internet Archive, webArchivist.org and the Library of Congress are defining and preserving the web record of the attacks. A JavaScript tool lets you automatically send a web address to the archivists' servers, which then copy the site. WebArchivist.org plans to attach definitions, or "metadata", to each page to simplify searching by topic.
In a net shell: History in the making.

Unique Projects
Make something yourself for a gift or just for fun with free plans from this site. As well as complete instructions, you get an estimated cost of materials, time to complete, and difficulty level. Projects include a yo-yo, date blocks, a Zen garden, wine rack and hammock.
In a net shell: Do it yourself.

If you can speak English, you can speak any language - with the help of shoecabbages. A shoecabbage is a word in another language with the same or similar sound as a word in English, but with a different meaning. For example, in English a "shoe" is a covering for a foot, while in French, "shoe" (spelled "chou") means cabbage.
In a net shell: Word fun.

Share your photos online with family, friends or even the world. Find free photo-sharing sites, along with photography tips, screensavers, photographers and photos of just about anything you can see, from animals to weather. Sites are reviewed and ranked, with the best first.
In a net shell: Pix people.


Reader's Choice

Have had lots of great web site reviews sent in - and I've mailed out lots of great books in return. We'll have to wait till next week though, sorry.


Weekly Chuckle

Who Is God?

A little kid asks his father, "Daddy, is God a man or a woman?"

"Both son. God is both."

After a while the kid returns and asks, "Daddy, is God black or white?"

"Both son, both."

The child returns a few minutes later and says, "Daddy, is Michael Jackson God?"


Women in IT (WIT) lunch - IT publishing
(noon-2pm, Monday, October 22, Lennons Hotel, Queen Street Mall, Brisbane)

Guest speaker Amanda Conroy, editor of Australian PC World, will talk about careers in the competitive world of IT publishing, print vs online publishing and the hot IT stories journalists are highlighting for the next few months. Cost for the two-course lunch and welcome drink is $35 members, $50 non members, full-time students $30 (incl. GST). RSVP before October 19 on 07 3878 2610 or email Paula Brand via secretariat@mlaa.com.au

* if you want to attend the brizcomm Web Content Workshop AND the WIT lunch, no problem.



Bobby Approved (v 3.2) Unusual Corporate Gifts other than a Gift Basket

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