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Clear career choice


Volume 1, No. 31, 23/8/2000


discover new sites and the secrets to web success

Volume 1, No. 31 Clear career choice August 23, 2000

Yvette Nielsen, Editor, yvette@brizcomm.com.au

This free newsletter is distributed by subscription only. If you
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For the year 2000, unemployment for knowledge workers will be below
1 per cent, according to Goldman Sachs through Forrester.

High school seniors considering their options for next year would do
well to remember that figure.

The fields of information technology and telecommunications are no
longer just for "geeks".

More women, particularly, are entering these domains and loving the
flexibility, challenges and rewards that come with professional

You don't need to be a maths whiz (that would count me out), computer
junkie or game head to enter and succeed in this industry.

The variety of skills needed in IT&T today span business to marketing,
design to wordsmithing. In fact, nearly every industry today touches
IT&T in some way.

The opportunities are open to everyone, not only the young.

See www.ignite.net.au for inspiration and to find out where to
acquire new skills or refresh old ones.

Speaking of new skills, the turnout at last Thursday's content
seminar for Software Engineering Australia suggests the demand
for content knowledge is growing.

The SEA seminar room was chockers with more than 50 people. As an
SEA member, I conducted the seminar for free (so the participants'
fees were heavily subsidised).

But compared with a full Web Content Workshop, which I've recently
extended by an hour, you ain't seen nothing yet.

Read all about it at http://www.brizcomm.com.au/f-wkshp.htm then
book for the main course on Wednesday, 6 September.


PS Anyone who attended the SEA content "taster" qualifies for a
further $10 discount on the full workshop fee.


1. Web content tip
2. e-business seminar
3. Serve a virtual conference
4. Top 10 mistakes
5. Surf Club links
6. Weekly chuckle


1. Web content tip

In the world-wide whirl of the online professional, the written
word can be your greatest ally - or your worst enemy.

Your first impression on a client could be your last if your words
let you down.

Razor-sharp writing skills are the key to well-crafted email, web
site copy, newsletters, reports and discussion group postings.

Clear, concise online communication conveys professionalism.

Poor, waffly writing suggests sloppiness and a worrying lack of
attention to detail and focus.

Spelling errors, bad grammar and thoughtless formatting scream
"stay away".

Brief, relevant email messages save everyone's time.

We're not all born with silver pens in our mouths but anyone can
improve their writing by taking a little extra time and care.

Proofread everything you write or, better still, ask someone not
involved with the piece of work to do it for you.

If you're a bit rusty, take The Copyeditor's Handbook quiz online:


2. e-business seminar

One of the best ways to learn what to do online is to listen to
people who've already been there.

Aussie companies including Impulse Airlines, Hot Copper, iSelect,
WowOnline, Capgrains and PPI will share their experiences at a
practical half-day seminar at the Brisbane Convention Centre in
South Brisbane on Tuesday, 5 September.

You'll learn how to plan the move to e-commerce, manage legal issues,
make sure you're paid online and tap into government help.

Cost is $77 (including breakfast and GST). For details, see:


3. Serve a virtual conference

"The Servant-Leader is servant first ... It begins with a natural
feeling that one wants to serve, to serve first. Then conscious
choice brings one to aspire to lead ... The difference manifests
itself in the case taken by the servant."

This might sound like a religious belief but the non-profit Greenleaf
Centre for Servant-Leadership (Australia & New Zealand) promotes
the concept of leadership based upon service to others as a business

If you're interested, the centre is hosting a six-month open-space
interactive virtual conference entitled, "Changing the Leadership
Agenda - Servant-Leaders Creating Great Places to Work" to teach
organisations how to balance human potential with profit, performance
and shareholder value.

For details and registration, see http://www.greenleaf.org.au


4. Top 10 mistakes

As an independent professional, you face a different set of
challenges from your cubicle-bound colleagues.

Discover the top 10 mistakes you should avoid as an e-worker with
the help of this article:



5. Surf Club

Send a free electronic postcard with a true local flavour. The
highly original postcards were created in web-skilling workshops
throughout Queensland as part of the government-backed digitarts
project. The postcards focus on local streets rather than
traditional Aussie tourism icons.
In a net shell: Make a wish.

Brisbane Auditions
If you have a hankering to strut your stuff on stage, check this
site for auditions in and around Brisbane. You'll find the name
of the show, date, address, director's name and contact details.
In a net shell: Next!

Queensland Youth Orchestra
Sample the sounds of the Brisbane-based Queensland Youth Orchestra
online, thanks to the MP3 file format. The orchestra, founded in
1966, is the State's major orchestral academy for musicians aged
nine to 23. Read the news and follow the concert tour on this site
designed by IT student and former orchestra member Brian Blackwell.
Brian also built "The Symphony - An Interactive Guide" at
In a net shell: Classic.

405: the movie
The beauty of the Net is that anybody can create a masterpiece for
the world to see. The three-minute smash hit comedy film, "405",
features a jumbo jet making an emergency landing on the busy 405
freeway in Los Angeles. The filmmakers, Bruce Branit and Jeremy
Hunt, made the movie on home computers in three months and have
since been signed by a major Hollywood agent.
In a net shell: Web winner.

Gernot Katzer's Spice Pages
Pep up your tastebuds with the spice boy's comprehensive guide to
all things spice. Emphasis is on the use of spice in ethnic cuisines,
particularily Asian. Discover the history, chemical constituents and
etymology of plant names. Search, browse or peruse the list of more
than 100 spices. The site is available in English and German.
In a net shell: Cumin see.

Jamaica Internet Cookbook
Spice up your culinary repertoire with a taste of the Caribbean.
Learn to cook Jamaican style with this online cookbook featuring
a colorful mix of cuisine including ackee and saltfish, jerk chicken,
curried goat, pepperpot soup, roasted yams, banana fritters and
exotic desserts.
In a net shell: Jamaica it yourself?

Cats Are From Mars
"Masquerading as 'finicky and solitary' earth creatures all these
years, these wily beings have been skilfully manipulating the human
race for centuries, coaxing handouts, shredding furniture and cleansing
their home planet of toxic waste cleverly disguised as 'hairballs'."
Feline aliens? See the evidence and decide.
In a net shell: Furry strange.


6. Weekly chuckle

Some of the classic questions allegedly being asked of the Sydney
Olympic Committee via their web site, and answers where appropriate.
(editor's note: source unknown)

Q. Does it ever get windy in Australia? I have never seen it rain
on TV, so how do plants grow there? (this question came from the UK)
A. Upwards, out of the ground, like the person who asked this question,
who themselves will need watering if their IQ drops any lower...

Q. Will I be able to see kangaroos in the street? (from the USA)
A. Depends on how much beer you've consumed...

Q. Which direction should I drive - Perth to Darwin or Darwin to
Perth - to avoid driving with the sun in my eyes? (Germany)
A. Excellent question, considering that the Olympics are being
held in Sydney.

Q. Is it safe to run around in the bushes in Australia? (Sweden)
A. And accomplish what?

Q. My client wants to take a steel pooper-scooper into Australia.
Will you let her in? (South Africa)
A. Why? We do have toilet paper here...

Q. Are there any ATMs in Australia? Can you send me a list of them
in Brisbane, Cairns, Townsville and Hervey Bay? (UK)

Q. Can I bring cutlery into Australia? (UK)
A. Why bother? Use your fingers like the rest of us...

Q. Do you have perfume in Australia? (France)
A. No. Everybody stinks.

Q. Please send a list of all doctors in Australia who can
dispense rattlesnake serum. (USA)
NB. I love this one...there are no rattlesnakes in Australia

Q. Which direction is North in Australia? (USA)
A. Face North and you should be about right.

Q. Can you send me the Vienna Boys' Choir schedule? (USA)
NB. Americans have long had considerable trouble distinguishing
between Austria and Australia.


Onward and upward.


Yvette Nielsen, Editor
phone 041 771 8683
Brizcomm, PO Box 2026, Bardon, Queensland 4065, Australia

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(c) 2000 Brizcomm Pty Ltd

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liability for any incorrect information that may be contained
in any articles or events mentioned in this newsletter.

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