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Network for Net work


Vol. 4, No. 16, 4/6/2003

In this issue:
From the editor
Web Content Workshops - time's running out
Web content tip
Email tip
Readers write
The Y Files
Surf Club (web site reviews)
Reader choice
Weekly thought
Top links from last issue
Net guide for Aussie journos
Things that make you go huh?

From the editor

##first name##

Finding accommodation in a city with an average rental vacancy rate of two per cent can be tricky.

Finding new clients and business partners in a city saturated with consultants can be even more challenging.

As Australia's capital, Canberra lures more than its fair share of wannabes. Breaking in takes persistence, creativity and knowing the right people in the right place at the right time.

Eight years ago I nervously attended my first networking function in Brisbane. As a former newspaper journo, you'd think I'd be comfortable approaching total strangers.

But representing yourself, rather than your employer, is a whole different experience, particularly in a room filled with confident, well-groomed women in colourful power suits.

Last night I attended my first networking event in Canberra and was pleasantly surprised to find it no more daunting than anywhere else - or maybe I just have more confidence than eight years ago ;-)

People are people, wherever you go. A warm handshake, genuine interest and straight eye contact will get you through (along with a few cold champagnes).

So look out Canberra - I'm hitting the spring roll and champers circuit with a vengeance.


PS thank you for all the lovely messages re my "confession" in the previous issue
* last newsletter - http://tinyurl.com/df5u
* your comments - http://tinyurl.com/1mmg

Web Content Workshops - time's running out

Polish your web writing skills, learn the content essentials, and have fun at Australia's original Web Content Workshop. Discover how to write effectively in plain English for the impatient online reader, create and manage compelling content, organise and structure your web site (information architecture), boost your rankings and ensure accessibility. The workshop is non-technical (you won't learn how to code HTML - the emphasis is on information).

WHAT - Web Content Workshop
WHERE - Brisbane and Canberra
WHEN - Brisbane June 12-13, Canberra June 26-27
WHY - to enhance your online communication skills and learn how to create sites people will want to re-visit
COST - $995 plus GST (includes lunch, handouts, Net access)
HOW - book online at http://www.brizcomm.com.au/workshops/

* content for the second day is the same as the Just Write Workshop if you'd like to attend just the one day (cost $495 plus GST)

* spaces are limited to 12 so please book early online at http://www.brizcomm.com.au/workshops/

* these workshops and the e-newsletter workshop are also available in-house or I can customise a training seminar to suit


Web content tip

One of the biggest headaches in any web project is keeping your team working harmoniously.

Techies and communicators are wired differently and you need to understand this from the start.

Traditionally, IT managed corporate web sites. Gradually, as organisations realised the immense business potential of their sites, responsibility has moved to marketing and communication.

Too often ego, power and personalities get in the way of a smooth working relationship between the two camps. Basically, it's all about respecting each other's expertise and experience.

Discover why techs hate marketers (don't miss the readers' comments at the end) -


Email tip

Did you know you can change the text that appears in the From field of your messages? Some clever marketers even include their phone number so it's top of mind.

In Outlook Express, go to Tools, Accounts, select your mail account, click on Properties and insert the desired text and/or numbers in Reply Address.

In Outlook, go to Tools, Services, select account, Properties and change your Reply Address.

Chances are you'll get a warmer response to your mail if it comes from you the person rather than a cold organisational name.

Readers write

POLLYANNA - Fancy dress parties are back in vogue, as Pollyanna discovers -

REVIEW - Need help coping with the everyday challenges of motherhood? Turn to "Buddhism for Mothers" -


The Y Files

A question from Carolyn in Sydney -

Q - I'm looking for a software package (for Macintosh) that I can use to send HTML emails with text and images. Do you know of any? Do you use a standalone package?

A - I'm a reseller for a Brisbane-based e-newsletter tool that I use to create and distribute this e-newsletter. From June 7, the software will support Mozilla, the new Mac browser, and in fact any program or computer (including Linux operating systems) with Mozilla. If you'd like me to set you up with a free month's trial, just holler. The software, of course, is only part of the solution - creating original compelling content week after week is the tricky bit ;-) If you'd like an e-newsletter workshop to train the troops, you know where I live online.

* email your Net-related question to yvette@brizcomm.com.au


Surf Club (web site reviews)

World of Kitsch
What do Saturday Night Fever, The Village People, inflatable furniture and Michael Caine have in common? They all feature in the World of Kitsch, a home for the fabulously tacky and desirably hideous in objects, music, TV and celebrities. You'll find "kitsch" definitions (originally from the German word for "trash"), quizzes, horoscopes, letters, lists, games, downloads, chats and polls.
In a net shell: Tackorama.

The Smile Study
Can you tell if someone's faking it? Take the test and find out. The Smile Study is an online experiment to discover whether people can spot the difference between a genuine and fake smile. Some of the 10 pairs of photographs are upside down to make it even trickier.
In a net shell: Say cheese.

Personalise a timeline to show how your life (or a descendant or ancestor) fits into history as we know it, right back to the year AD 1000. Generate a timeline for five or 140 years listing historical events and people to print, forward or add to your own web page. You can insert 10 custom, color-coded personal time segments (events or ranges) in a timeline for such milestones as schooling, marriages, job assignments and military service.
In a net shell: Genealogy gem.

Waste lots of time with this digital game/toy featuring intriguing interactive Flash experiments. Simulate the movement of an amoeba, fly through a star field, plant a digital tree, or play with geometric shapes and designs. Don't miss Amazon Molly, a mutant sexual parasite producing identical female offspring.
In a net shell: Mesmerising.

Free Agent
Think you have what it takes to break out of the corporate cubicle? Want to work as a consultant, independent contractor, temp, freelancer or soloist? If you have specialised knowledge, experience and the right attitude, you can become a free agent. Take the survey then find out the myths and secrets of going solo.
In a net shell: Born free.

Air Guitar Australia
Discover the latest moves for the air guitar and view action photos from the Air Guitar Championships. See a diagram of an air guitar then follow the instruction manual for tips and techniques including some unusual chords.
In a net shell: Air heads.

* web sites are previewed on ABC Radio Queensland on Tuesdays (between 7pm and 9pm) -


Reader choice

Records Management Association of Australasia
RMAA enables records management professionals to develop and utilise their skills and experience to leverage the value of records as corporate assets and as evidence of business activities.
- submitted by Peter, Melbourne


Weekly thought

"If people are coming to work excited ... if they're making mistakes freely and fearlessly ... if they're having fun ... if they're concentrating on doing things, rather than preparing reports and going to meetings - then somewhere you have leaders." - Robert Townsend.


Top links from last issue

Email Soapbox

Excuse List

Geography Quiz

Help On The Net

Dance Like Michael Jackson

* to reproduce any content from brizcomm's newsletter or web site in your own publication, please email yvette@brizcomm.com.au


Net guide for Aussie journos

Find experts, contacts and Net-based sources of Australian facts, figures and background information in Belinda Weaver's Guide to Internet information sources for Australian journalists -

And keep up to date with what’s new at http://www.journoz.com/weblog/


Things that make you go huh?

"Yvette, this is the best ebook ever! Oh my God, who knew??...BTW, I LOVE the virtual autopsy (mystery lover here...)." - Tina Swift, Library Business Manager and freelance writer, western Massachusetts.

Ready for some extreme surfing? Want to be titillated, taunted and tempted?

Buy a copy of Odd Bods - 50 bizarre sites about the human body and shock your dinner party guests with tales from the dark side of the Net.

Grab your credit card to pay securely online for instant access to professionally reviewed sites that could take years to find among the millions of dead links, scumware and pop-ups.

Only 9.95 (incl. GST) in Aussie dollars (that's about five US dollars) - less than a bottle of red wine and the wicked pleasure will last longer.

Available in .exe format for PCs (.pdf for Macs coming). Don't worry, we'll tell you how to download it - it's super easy.

Go on, live dangerously and get it while it's hot - http://www.brizcomm.com.au/shop/

Remember, this newsletter is shareware. Please give a copy to a friend or colleague and suggest they sign up. Cheers.


Yvette Nielsen, Editor - phone 61 (0)41 771 8683
PO Box 2026 Bardon Qld 4065 Australia

© 2000-2003 Brizcomm Pty Ltd

We accept no responsibility and disclaim all liability for any incorrect information in articles, sites or events in this newsletter. If links do not work, try again later - sometimes the host server for a listed site might be down temporarily.



Bobby Approved (v 3.2) Unusual Corporate Gifts other than a Gift Basket

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