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Where's the Tardis when you need it?


Vol. 3, No. 15, 22/5/2002


Discover new sites and the secrets to web success

Vol. 3, No. 15 May 22, 2002

In This Issue:

1. Web content tip
2. Email tip
3. Readers Write
4. The Y Files (Q&A)
5. Surf Club - web site reviews
6. Reader's choice
7. Weekly chuckle

Web version and back issues
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From the editor - Where's the Tardis when you need it?

Ah, that's better. When you're not well, the only place to be is at home.

While I had a terrific time in London with the BBC, I'd have enjoyed the trip much more without a cold and cataract.

You just can't appreciate a big city and the wonders of world travel when your nose is running, your ears are blocked and you're half blind.

* the West End is wonderful (when you're not wedged in the crowds)
* the Tube is terrific (when you know whether you're west or east bound)
* red double-decker buses are delightful (when you can see their numbers before they pass you)
* black cabs are beautiful (when they stop)
* jet air travel is jolly fast (but not fast enough)

We've come a long way since the days of ships and horses but travel can still be a drag, particularly when home is at the bottom of the globe.

Wouldn't it be great if you could transport yourself to anywhere just by thinking about it and clicking your fingers?

Hey, wait a sec, we can - with the Internet.

I'll just pop my passport in the drawer and grab a tissue.

- Yvette

PS What's a Tardis?

Web content tip

Bad web design bridges generation gap

Poor design frustrates kids and seniors alike, according to recent research from usability guru Uncle Jakob (Nielsen, that is).

The study of kids found that they're as easily stumped by confusing sites as adults, tend to view ads as content, like colourful designs, and demand simple text and navigation -

Seniors need larger fonts, static navigation and clear link text to help them use the web -

Email tip

Opt-in email preferred

Fifty per cent of consumers surveyed in a 2001 study by Opt-in News claimed they'd be more likely to buy online from opt-in email methods.

Thirty-seven per cent said that email newsletters would be their preferred choice, while 13 per cent preferred direct email -

Readers Write

Pollyanna and her partner go back to school for painting class but are not prepared for a brush with teacher -

* Email your book, film or software review to yvette@brizcomm.com.au and I'll be happy to publish it under your name or alias.

The Y Files

Next week, okay?

Email your stumper to yvette@brizcomm.com.au (and I'll post you a free book to review and keep).

Surf Club

* previewed on ABC Radio Queensland with Andrew Lofthouse on Monday evenings

BBC Online
Step inside "the UK's number one digital destination" for dozens of web sites packed with useful information and entertainment, from Coronation Street to the Teletubbies. Be warned - once you enter, you might never emerge.
In a net shell: Beeb bop a lula.

ABC Online
The Australian Broadcasting Corporation site provides live audio and video on demand, mailing lists, interactive games, forums and news for a diverse audience, from pre-schoolers to seniors.
In a net shell: Go, Aunty.

PBS Online
Explore the companion web sites for more than 450 fascinating TV programs and specials from America's Public Broadcasting Service. You'll find more than 135,000 pages including original web content and real-time learning adventures, from the arts to technology.
In a net shell: Brilliant.

SBS Online
"The voice and vision of multicultural Australia" offers a veritable smorgasbord of news, views and reviews in audio, video and text. The online version of the Special Broadcasting Service expands on TV and radio programming with original content including audio-on-demand in more than 50 languages. Don't miss the popular SBS soccer site (www.theworldgame.com.au), www.theworldnews.com.au and youth site "whatever" featuring artwork, animation, forums, music, short stories and poems.
In a net shell: Special.

Reader's Choice

Brisbane's Warren Gavin collects a copy of "Rule No. 5 - No Sex on the Bus" for his site review -

I believe that this site is a must for anybody to not only visit but to list as a favourite site. It is a site in which pictures, prose and poetic sayings are used to enhance each other.

Send your brief site review to yvette@brizcomm.com.au and I'll send you a book to review and keep.

Weekly Thought

"When something can be read without effort, great effort has gone into its writing." - Enrique Jardiel Poncela.


Wanted: Discontented content employers

If you need a content creator, editor, designer, marketer or web developer, email the details to yvette@brizcomm.com.au and I'll publish your ad here free. All other classifieds cost $A50 an issue.

Yvette Nielsen, Editor
yvette@brizcomm.com.au phone 61 (0)41 771 8683
brizcomm - online content consulting and training
PO Box 2026, Bardon, Queensland 4065, Australia
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2000-2001 Brizcomm Pty Ltd
brizcomm pty LTD accepts no responsibility and disclaims all liability for any incorrect information that may be contained in any articles or events mentioned in this newsletter.
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